Don’t Choke On That Big Opportunity
In my mid-twenties, I had the opportunity to interview for my ideal job with a young cable sports network. The main function of the...
Beware of the Brown M&M’s
In the early 1980’s rock fans were introduced to a rather interesting legal document called a tour rider. A rider is a list of...
Coffee’s For Closers: The ABC(V)’s of Customer Experience
In the iconic film (and play) Glengarry Glen Ross written by David Mamet, the character Blake, played by Alec Baldwin in the movie, is a...
Hunting Purple Unicorns
I was interested in hiring someone with rather unique qualifications, so I met with Heather Roe Thompson at Creative Circle. “You’re...
Customer Experience: The Service Surly Effect
Over lunch last week, a colleague mentioned his passion for the customer experience aspect of marketing. This is a popular topic because...
Marketing Uranus and Other Quandaries (Anniversary Special)
My blogs have been floating in the ethosphere for just over a full year now, so this post is in celebration of my one-year blogging...
