Practical tips and marketing strategies to support your brand positioning and achieve your business goals. 

February 26, 2018

I received an auto-renewal message from, a website I’ve used for years. It’s where I find most of the stock photos I use for my blog posts. According to the email, my subscription's ending within the next seven days and the company would like me to verify my payment information to ensure a smooth transa...

January 26, 2018

I attended a local professional association meeting earlier this week and arrived early to do a little networking. I used to dread these events, but now I enjoy meeting people at various stages of their career. I am now the seasoned veteran who sees myself in the younger professionals I meet.

The interaction process...

January 18, 2018

Are you feeling overwhelmed? You are not alone. I have held three business coaching sessions this month and each of those clients have wonderful business ideas. However, none of them can seem to get their business off the ground. They just don’t know where to start. So, they haven’t.

They are overwhelmed by the myri...

June 1, 2017

I was having “one of those days” when my wife called and asked me to pick up a few items at the grocery store on my way home from a meeting. I was less than enthusiastic at the thought of making the stop. One more thing added to my already lengthy list of things to do.

The last item required a stop at the store’s de...

March 9, 2017

It was a windowless conference room with beige colored walls. A few department representatives hung materials to be reviewed around the room. The big boss was absent and no one seemed willing to lead the weekly executive meeting. The first person on the agenda bravely broke the ice and began updating the team about...

March 8, 2017

Today is International Women’s Day. It might surprise you to know that women weren’t even allowed to vote in the United States until the 19th amendment to the constitution passed in 1920. Forty-four years later, the passing of the Civil Rights Act of 1964 prohibited employment discrimination based on sex, race, rel...

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