How Cow Trails Expose Design Flaws
A school official complained to us about the problem of unsightly “cow trails” on an otherwise beautiful university campus in Florida....
Data Analytics: The Pandora’s Box Of Marketing
According to Greek mythology, Pandora was the first woman created. Zeus, the king of the Greek gods, asked Hephaestus to make her out of...
Surviving Rejection (The Pickup Artist Experiment)
I told my friend Jay Freshwater this story over twenty years ago and just learned that he’s been sharing it with his sales teams ever...
